Tuesday, January 26, 2010
Another strange aspect of the beer from M&S is the mysterious nature of it. Rarely is the brewery listed on the bottle - we merely have to accept that M&S source only the very best of food and drink. This practise left Irish beer lovers trying to figure out who was brewing the M&S Irish Stout that was on sale all over the UK. It turned out to be The Carlow Brewing Company, and true to their selection strategy, they couldn't have picked a better stout. Another example of this was their Cornish IPA, which turned out to be St Austell's hop packed Proper Job - a beer not made available in Ireland.
The guessing games are over now. On these most recent bottles full recognition is given to the brewery, and not before time. As a result we now know that their solid Norfolk Bitter comes from Woodeforde's. While the silky sweet Cheshire Chocolate Porter comes from Unicorn Brewery of Stockport, and their rich malty Southwold Winter Beer can be attributed to Adnams and is likely a derivation of their Broadside recipe.
It is important to know who brews the beer we drink so we might give recognition for great achievement, or know to steer clear in the future.